Content Strategy Matrix for Developing Compelling Content (Graphic)
The best writing is complex. Persuasive text needs to inform in order to convince the reader. Inspiring texts often grow
The best writing is complex. Persuasive text needs to inform in order to convince the reader. Inspiring texts often grow
Thinking systematically about content creation requires having a facile ability to navigate between communicating the overall idea and articulating
Over the last few years, there have been some heated debates behind the scenes of museum education offices about
At AAM 2018, there was a wonderful panel led by Cinnamon Catlin-Legutko about Decolonization. While all the speakers were wonderful, I
Being culturally situated is a state nothing can avoid, collection objects included. Collection objects, even natural history specimens, are
The Annual American Alliance Conference 2018 was hosted in toasty Phoenix. Many participants mentioned that this conference felt like
Conferences are a huge expenditure of time and money. They are held in huge, impersonal buildings, peopled by hundreds and
Customer? Museums create exhibitions and installations for people. We most often describe those people as visitors. The word visitor has
Consider these scenarios: For the Museum: Most cities have few museums. Jobs often have low turn over. With the dearth
Diversity, Inclusion and Equity can be implemented in a workplace in different ways. Additive: One is additive, by adding