#MobileVideo Call To Arms

#mobilevideo

I can’t begin to tell you how many times I have wasted 15 seconds.  For that matter, I think my teenage years were a study in wasting time.   Think of all the time you might waste in your day?  I bet you could find a few minutes that could be put to use to make a video.

The rewards will be great.  Making social media videos helps me refine my ideas and find new ones. I am able to take a risk on something that is very low stakes. I am able to find petty fame.  I get feedback from people who are interesting (and then loads of spam.)  Basically, there are a lot of returns for very little time.

There is also no wrong way to do it.  You might start my mimicking videos that you have seen. (But, be kind and credit your source.) You might start and make the video you have never seen.  Eventually, you might settle on your voice.  In the last few months, I have been focused on stop-motion craft.  It has become my voice.  I don’t know if that will stay that way.  There are a lot of new ideas sort of percolating in my head.

What is nice also, is that it lets you think physically.  You don’t need to storyboard or script.  You can just directly build your story in your app.

Certainly there are practical ways to think about social media (and below you will see many posts about it.)  But, in a big picture way, think of social media video as your chance to create as you wish.

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#mobilevideo 2015 overview

My vines can be found here.

I have written a series of short posts about Vine.  Enjoy:
Vine Video for Museums: Post 1
How can Museum Educators use Vine?
The Right Audience for Vine
Fostering Participation in Vines
Vine to Share the Museum Experience
Narrative in Vine
Looking at Art through Vine
Vine on Your Own
Vine Interface—An Orientation
Vine Basics
Vine and Audio
Stop Motion Tips

I produced these posts as notes in preparation for co-writing this paper for Museums and the Web 2014, with Alli Burness, @Alli_Burnie; Patty Edmonson, @Retrograde_D; and Chad Weinard, @caw_

Our presentation Vine feed is here. 

Our workshop in April, 2014 sparked some good conversation, see the Storify.

Many of our participants made some wonderful Vines, check these out.

 

 

 

#MobileVideo

#mobilevideo infographic

Social media video can be a powerful way to engage people. The statistics are staggering. This is one of those things that everybody is doing–and you should too.

It is direct and easily accessible.  A huge percentage of the globe can access these videos from anywhere.  (It might be helpful to remember that there are more cell phones that people on earth.)  Anyone can do it, and some of us can do it well.  This inherently democratic media can be useful to museums in many ways.

First and foremost, museum people get a chance to capture what they see in real-time to share with their audience.  Get a behind the scenes look at your aquarium’s fish doing the cancan? A picture is certainly not going to work.  (And, that is a video that could go viral fast.)

Second, when museum’s post videos, they are speaking to their audience in a language that their audience already speaks. 1.5 billion videos loop daily.  People are making these videos themselves and consuming them.  There is a powerful message when institutions agree to participate with their visitors where they are.

That said, institutions should be careful to make videos that seem authentic and appropriate.  An exhibition about the civil war might not be the venue for humor. While an exhibition in a children’s space about bodily function might result in videos that are fun for the whole family.

How do you get started? Now social media, including Instagram and Vine, have made it a lot easier.  You can import videos from your camera reel.  If you are really into it, you can make them in GoPro, follow a series of work arounds, and then import them.

I can’t say that I go through all that.  I usually shoot using Vine, and then save it to my camera reel by unclicking post to Vine, and then edit in VideoShop.  Then I reload my videos to Vine.  Vine and Instagram findability are fueled by #hashtags. So, go a little nuts with that.  It will help you be found.

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My vines can be found here.

I have written a series of short posts about Vine.  Enjoy:
Vine Video for Museums: Post 1
How can Museum Educators use Vine?
The Right Audience for Vine
Fostering Participation in Vines
Vine to Share the Museum Experience
Narrative in Vine
Looking at Art through Vine
Vine on Your Own
Vine Interface—An Orientation
Vine Basics
Vine and Audio
Stop Motion Tips

I produced these posts as notes in preparation for co-writing this paper for Museums and the Web 2014, with Alli Burness, @Alli_Burnie; Patty Edmonson, @Retrograde_D; and Chad Weinard, @caw_

Our presentation Vine feed is here. 

Our workshop in April, 2014 sparked some good conversation, see the Storify.

Many of our participants made some wonderful Vines, check these out.