Content Journey Mapping to Hone Interpretation Planning
Content in museums where theory becomes practice. The best-laid plans of mice and curators are exposed to visitors. Then the
Content in museums where theory becomes practice. The best-laid plans of mice and curators are exposed to visitors. Then the
When planning content, interpreters need to perform a weird type of math. After they formalize their process and create their goals,
This graphic illustrates the relationship between the museum and visitors content desires. Notice there is an overlap as well as places
The ideal interpretive approach is about blending staff ideas with visitor insights. First and foremost, the team should consider
Helping visitors engage in collections is a primary concern for museums. Museum professionals often partner with various vendors, consultants,
The best writing is complex. Persuasive text needs to inform in order to convince the reader. Inspiring texts often grow
Thinking systematically about content creation requires having a facile ability to navigate between communicating the overall idea and articulating
Being culturally situated is a state nothing can avoid, collection objects included. Collection objects, even natural history specimens, are
The Annual American Alliance Conference 2018 was hosted in toasty Phoenix. Many participants mentioned that this conference felt like
Customer/ Visitor Experience basically encompasses connection your visitor has with your organization from the signs on the street to the